For the 4th year in a row, a Utah Valley University student has taken top honors in the Utah Film Commission's Spot On competition.
This month, in front of over 200 film industry people, UVU student Andy Buys was named winner of the Campaign Award for his commercial promoting filming in Utah. The title also comes with $3,000, a trophy and swag along with showcasing his commercial on Park City TV during the Sundance Film Festival.
UVU Digital Media Associate Professor Robert Trim said that any win in any competition brings both satisfaction and rewards to the students and the program alike. However this particular competition is a big deal because the students are competing against industry professions.
"When students beat the pros, that says good things about the quality of the student and the program that trained them," Trim said.
Moreover, a Utah film industry leader told Trim that UVU students are "clearly better." He attributes the comment to the fact that UVU digital media students "get it." Trim said they understand that creativity without organized application makes a mess and have built strong relationships with other student media creators. They pull together and make projects happen, sharing each other’s specialties toward a common goal or project.
"Ultimately, our students are not shy about working hard to create their dream, their idea," Trim said. "Our program helps them focus on practical skill sets which facilitate the actual creation of their ideas. UVU Digital Media program is unique in this focus.