The BA/BS/Minor will give students the opportunity to earn a full major/minor in the field of public relations and strategic communication. This degree prepares students with the necessary skills to communicate (a) visually, (b) orally, and through the (c) written word in traditional and digital mediums, as demanded by the ever-changing nature of strategic communication and public relations.
Total Program Credits: 18
| Discipline Core Requirements: | 18 Credits | |
| COMM 2300 | Introduction to Public Relations and Strategic Communication | 3 |
| COMM 3520 | Public Relations and Strategic Communication Case Studies | 3 |
| COMM 3530 | Public Relations and Strategic Communication Writing | 3 |
| Complete 9 credits of Communication courses, 6 must be upper-division credits (3000-4000 level classes) | 9 | |
Graduation Requirements:
This graduation plan is a sample plan and is intended to be a guide. Your specific plan may differ based on your Math and English placement and/or transfer credits applied. You are encouraged to meet with an advisor and set up an individualized graduation plan in Wolverine Track.
| Semester 3 | Course Title | Credit Hours |
| COMM 2300 | Introduction to Public Relations and Strategic Communication | 3 |
| Semester total: | 3 | |
| Semester 4 | Course Title | Credit Hours |
| COMM Elective | 3 | |
| Semester total: | 3 | |
| Semester 5 | Course Title | Credit Hours |
| COMM 3530 | Public Relations and Strategic Communication Writing | 3 |
| Semester total: | 3 | |
| Semester 6 | Course Title | Credit Hours |
| COMM Upper Division Elective | 3 | |
| COMM 3520 | Public Relations and Strategic Communication Case Studies | 3 |
| Semester total: | 6 | |
| Semester 7 | Course Title | Credit Hours |
| COMM Upper Division Elective | 3 | |
| Semester total: | 3 | |
| Degree total: | 18 | |
The Communication department is in the College of Humanities and Social Sciences. To find the most up-to-date information, including Program Learning Outcomes for degree programs offered by the Communication department, visit their website.
