BUSINESS MANAGEMENT: ASSESSMENT OF THE IMPACT OF UTAH LAKE HEALTH ON LOCAL BUSINESS AND ECONOMIC PROSPERITY

Loading Directory data....

person making a presentation

Many companies have relied and continue to rely on Utah Lake. Students will examine how various aspects of the local business environment have been impacted by changes to Utah Lake over time, from a social science literature-based and real-world business perspective.

Potential Research Questions:

Year 1- What is the history and current status of businesses that rely upon Utah Lake?

Year 2- What caused a change in the status of businesses that rely upon Utah Lake?

Year 3- What changes in the real and perceived status of Utah Lake would result in a renaissance of businesses that rely upon Utah Lake?

Student Activities:
Students will conduct a literature review, analyze available secondary and archival data, and create survey and interview questions for businesses based on the main research question and sub-questions. They will implement surveys and interviews with local businesses, quantitatively and qualitatively analyze survey and interview data, and utilize statistics to analyze survey data.

Faculty Mentor: Jonathan Westover, Associate Professor of Organizational Leadership & Ethics Partnering Agencies: Utah Lake Commission