North, Matt
Associate Professor - Information Systems/Technology
CS 601A
Last Updated: 10/24/18 -

Dr. Matt North came to the Information Systems and Technology department at UVU in 2015.  His teaching expertise is in database design, development and administration, data analytics, and geographic information systems (GIS). Research areas include data analytics, GIS, and technology pedagogy. He is the author of two books, Life Lessons & Leadership, and Data Mining for the Masses, as well as numerous journal papers, articles, book chapters, and conference presentations.  An award winning professor and scholar, he is a Fulbright alumnus, and the recipient of the Ben Bauman Award for Excellence and the Gamma Sigma Alpha Outstanding Professor Award.

Dr. North loves the university's mission with emphasis placed on engaged, student-focused undergraduate education. Several of his publications are with undergraduate student co-authors, and he is always interested in collaborating with bright and motivated scholars. His office is in the Computer Science building 601A, and contains an impressive collection of eBay and The Simpsons memorabilia.  Come by, take a look, and introduce yourself!


- INFO 3120: Management Information Systems
- INFO 3130: Introduction to Applied Data Analytics
- INFO 3410: Database Management & Warehousing
- INFO 4410: Database Administration
- INFO 4415: Database Security & Auditing
- IT 3350: Intellectual Property & Cyberlaw


Certificate of Proficiency, Utah Valley University, 2018
Legal Studies

Doctor of Education, West Virginia University, 2006
Technology Education; Business Information Systems

Master of Science, Utah State University, 2002
Business Information Systems; Business Systems Education

Bachelor of Arts, Brigham Young University, 1997
History (Latin American emphasis); Portuguese


Lombardi, T. L. & North, M. A. (2017). No Student is an Island: Degradation of Instructor Presence in the Multi-site IS Classroom. Issues in Information Systems, 18(3), 40-52.    *Best Paper-Pedagogy, IACIS 2017.

North, M. A. (2016). War Games: Simulation vs. Virtual Machines in Cybersecurity Education. Issues in Information Systems, 17(4), 120-126.

North, M.A. (2016). Data Mining for the Masses, 2nd Ed. (Bijlani, N. & Brauer, E., eds). Seattle: Infinite.

North, M. A. (2015). Cool or Creepy: Consumer Comfort Level with Sentiment Analytics. Issues in Information Systems, 16(3), 70-79.

North, M. A. & Riniker, S. (2014). Consumer Sentiment Extraction from Unstructured Data. Issues in Information Systems, 15(1), 430-433.

Romero, L., North, M., Gutiérrez, M, & Caliusco, M. L. (2014). Pedagogically-driven Ontology for Conceptualizing the e-Learning Assessment Domain. Journal of Educational Technology & Society, 17(4), 221-238.

North, M. A. (2013). Basic Association Rule Mining in RapidMiner. In M. Hofmann & R. Klinkenberg (Eds.), RapidMiner: Data Mining Use Cases and Business Analytics Applications (97-118). Boca Raton, FL: Chapman & Hall.

North, M. A. (2011). Social Networking, Online Communities and Strategic Corporate Growth. In J. Liebowitz (Ed.), Beyond Knowledge Management (68-79). Boca Raton, FL: CRC Press.

North, M. A. (2010). An Evaluation of Employees’ Attitudes toward Social Networking in the Workplace. Issues in Information Systems, 11(1), 192-197.

North, M. A., Bytnar, J. A. & Fee, S. B. (2009). Relational Data Modeling to Enhance GIS-Based Visual Decision Support Systems. Issues in Information Systems, 10(2), 226-230.

North, M. A. (2009). A Method for Implementing a Statistically Significant Number of Data Classes in the Jenks Algorithm. Fuzzy Systems and Knowledge Discovery, 2(1), 202-207.

North, M. A. & Downing, J. P. (2007). Visualizing Gender-Based Digital Divide Issues in the United States through Data Mining and GIS. Issues in Information Systems, 8(2), 484-488.

Wheeler, E. & North, M. A. (2016, November 4). “Using Mobile Technology HelpontheGo App to Support Vulnerable Youth in Crisis”. Council on Social Work Education, Atlanta, GA.

North, M. A. (2015, December 16). “Preparing a 21st Century Workforce: Meeting the Demand for Data Analysts”. Data Analytics Summit, Harrisburg University of Science and Technology. 

North, M. A. (2014, August 20). “Learning Style Applications in Data Mining”. RapidMiner World, Boston. 

North, M. A. (2013, October 3). Invited Panelist: “Master Teachers: Documenting Teaching Excellence”. IACIS Conference, San Juan, PR.

North, M. A. (2013, June 16). “Fraud Detection and Prevention Analytics in Tera-Scale Enterprise Systems”. Invited talk, Universidad Tecnológica Nacional, Santa Fe, Argentina.

North, M. A. (2012, August 29). “Data Mining for the Masses: A new textbook on data mining for everyone”. RCOMM Conference, Budapest, Hungary.

North, M. A. (2011, December 12). “Data Mining Pedagogy: Teaching problem-solving thinking skills”. 2nd Annual Computer Science Education: Innovation & Technology Conference, Singapore.

Contreras, T. C., Lee, B. J. & North, M. A. (2010, July 14). “Interactive and Online GIS”. ESRI International User Conference, San Diego, CA.

North, M. A. (2009, March 10). “A Cross-Comparison Matrix of Data Mining Software Suites for Use in Undergraduate Data Mining Education”. International Conference on Engineering and Computer Education, Buenos Aires, Argentina.

International Association for Computer Information Systems (IACIS), 2002 – present
Global Science & Technology Forum—Technical Review Board Member, 2011 – present
International Association of Computer Science and Information Technology, 2009 – present
Beta Gamma Sigma National Business Honor Society, inducted in 2003