Robinson, Dr. Peter
Title:
Morris Professor of Entrepreneurship
Office:
WB 216
Phone:
(801) 995-1650
Fax:
(801) 863-7218
Mail Code:
119
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Last Updated: 4/22/15 -
Morris Professor of Entrepreneurship
Business Management Department


EDUCATION:
Ph.D. in Organizational Psychology from Brigham Young University, 1987
B.S. in Psychology from Brigham Young University, 1982

AWARDS:
Sam Walton Fellow 2003 - 2006
Entrepreneurship Theory and Practice Reviewer of the Year - 2005
Phi Kappa Phi National Honor Society - 1984
Fulbright Foreign Scholarship Award - 1995

 

PROFESSIONAL EXPERIENCE:

2003 – Present                           Utah Valley University   Orem, Utah, USA

Department of Business Management, Entrepreneurship Program.  Morris Professor of Entrepreneurship.  Taught undergraduate and MBA courses in entrepreneurship and busienss design.  Conduct scholarly research and developed outreach programs.

1990 – 2003           The University of Calgary   Calgary, Alberta, Canada

The Venture Development Area.  Chair and Tenured Associate Professor.  Taught  graduate and undergraduate courses in venture development including introduction to entrepreneurship, business planning, and consulting.  Conduct scholarly research on entrepreneurial characteristics and entrepreneurship education.  Developed and directed programs in the Entrepreneurship and Innovation (ENTI) Area, including an undergraduate concentration and a minor for engineering students.

1994 & 1996          The State Academy of Management   Moscow, Russia

Department of Entrepreneurship.  Visiting Professor of Entrepreneurship.  Taught courses and presented workshops and symposia on the process of creating new enterprises to undergraduate students and a faculty seminar on entrepreneurship theory and education.  Conducted research on entrepreneurship in Russia. 

1987-1990                        The Wichita State University   Wichita, Kansas

The Center for Entrepreneurship.  Director of Research and Assistant Professor.  Director of Research for the Center.  Conducted evaluation research on programs sponsored by the center as well as personal research on characteristics of entrepreneurs.  Taught classes on Small Business Management, Entrepreneurship, and Business Planning.  Worked closely with the Association of Collegiate Entrepreneurs (ACE) national organization in program development and implementation as well as research on entrepreneurship education.

1986-1987                        BRIGHAM YOUNG UNIVERSITY   Provo, Utah

         The Entrepreneurial Studies Program - Research Associate.  Worked in the design and implementation of research programs designed to enhance the understanding of entrepreneurship at the level of the individual.  This research program resulted directly in three journal publications and over seven presentations and papers in proceedings, related to the personal characteristics of entrepreneurs across a variety of situations.

 

RESEARCH:

Journal Publications

Robinson, P. B., Josien, L., and McGovern, R., (2011).  The Challenge: Experiential Education in Theory and Practice, The Journal of the Utah Academy of Science, Arts, & Letters.  Volume 88, pp. 114-136.

Roberts, L. P., and Robinson, P. B., (2010). Home-based Entrepreneurs, Commercial Entrepreneurs and White-collar Workers: A Comparative Study of Attitudes toward Self-esteem, Personal Control and Business Growth.  Journal of Small Business & Entrepreneurship, Vol. 23(3), pp. 333-353.

Robinson, P. B. (2010).  Engaged Learning and the Entrepreneurial Mind Set, The Journal of the Utah Academy of Science, Arts, & Letters, Vol. 87, pp.87-111.

Berry, G. R., and Robinson, P. B., (2009) Meet the Person: James Lee Sorenson. Journal of Management Inquiry, Vol. 18(4), pp. 302-311.

Robinson, P. B. and Malach, S. (2007).  Multi-Disciplinary Entrepreneurship Clinic: Experiential Education in Theory and Practice.  Handbook of Research in Entrepreneurship Education, Volume 1.  Alain Fayolle (Ed.) Edward Elgar Publishing Limited, Cheltenham, UK

Malach, S. and Robinson, P. B. (2006).  Differentiating Legal Issues by Business Type. Journal of Small Business Management, Vol. 44(4), pp 563 – 577.

Robinson, P. B. and Malach, S. (2004).  Multi-Disciplinary Entrepreneurship Clinic: Experiential Education in Theory and Practice.  Journal of Small Business and Entrepreneurship, Vol. 17(4), pp 317 - 332

Ahmed, Z. U., Robinson, P. B., and Dana, L. P., (2001). Case:  Paul Tatum, an American Businessperson Writes a Chapter on Russian Entrepreneurship with His Blood.  International Journal of Entrepreneurship, Vol. 2(1) pp. 5 -58.                                                                            

Robinson, P. B., Ahmed, Z. U., Dana, L. P., Latfullin, G. R., and Smirnova, V., (2000).  Toward entrepreneurship and innovation in Russia.  International Journal of Entrepreneurship and Innovative Management.  Vol. 1(2), pp. 230 - 240.

Kratko I., and Robinson, P., 1996. "Components of Success in Entrepreneurship" in Current Issues of Management. SAM, Moscow. Pp. 130-138.

Smirnova, V. G., and Robinson, P. B., (1996).  Entrepreneurship education in Russia and Canada: new developments.  International Cooperation in Science and Education: The Edition of the State Committee of Russian Federation for Higher Education. Vol. 96(4), 22Ð25.

Tan, W. L., Long, W. A., Robinson, P. B., (1996).  Entrepreneurship attitude orientation and the intention to start a business.  Journal of Small Business & Entrepreneurship, Vol. 13(4) 50 - 61.

Huefner, J., Hunt, H. K., and Robinson, P. B., (1996). Comparison of four scales predicting entrepreneurship.  Academy of Entrepreneurship Journal, Fall, Vol. 1(2), 56Ð80.

Robinson, P. B. (1996).  The Minefield Exercise:  “The Challenge” in entrepreneurship education.  Simulation and Gaming, Vol. 27(3), 350Ð364.

Robinson, P. B., and Shaver, K. G., (1995).  Metatheory and Entrepreneurship Research.  In J. A. Katz and R. A. Brockhaus, Sr. (Eds),  Advances in Entrepreneurship, Firm Emergence, and Growth, Volume 2, JAI Press LTD., London, England.        

Robinson, P. B., and Sexton, E. A., (1993) The effect of education and experience on self-employment success.  The Journal of Business Venturing, Vol. 9(2), 141-156.

Robinson, P. B., and Hunt, H. K.,  (1992).  Entrepreneurship and birth order: fact or folk lore.  Entrepreneurship and Regional Development, Vol. 4(3), 287-298.

Robinson, P. B., and Long, W. A.,  (1992).  Entrepreneurship education in Canadian universities.  The Journal of Small Business and Entrepreneurship, Vol. 10 (1), 61-69.

Robinson, P. B., Stimpson, D. V., Huefner, J., and Hunt, H. K.,  (1991).  An attitude approach to the prediction of entrepreneurship.  Entrepreneurship: Theory and Practice, Vol. 15(4), 13 - 31.

Robinson, P. B., and Haynes, M. T.,  (1991).  Entrepreneurship education in America's major universities.  Entrepreneurship: Theory and Practice, Vol. 15(3), 41 - 52.

Robinson, P. B., Huefner, J., and Hunt, H. K.,  (1991).  Entrepreneurship research on student subjects does not generalize to real world entrepreneurs.  Journal of Small Business Management, Vol. 29(2), 42 - 50.

Stimpson, D. V., Robinson, P. B., Wautranausantikuolm, S., and Zjien, K.,  (1990).  A comparison of attitudinal characteristics of entrepreneurs in the United States, Korea, Thailand, and the People’s Republic of China.  Entrepreneurship and Regional Development: an International Journal, Vol. 2(1), 49 - 55.

Stimpson, D. V., Robinson, P. B., and Gregory, J.,  (1987).  Self-monitoring and competency as determinants of sex differences in social interactions.  The Journal of Social Psychology, Vol. 127(2), 159 - 162.

Peer Reviewed Proceedings.

Robinson, P. B. and Hammond, S. (2011) The Ogre and the Onion: A Systems Approach to Understanding Entrepreneurship Research.  Proceedings of the US Association of Small Business and Entrepreneurship Annual Conference, January 13-16, 2011 - Hilton Head Island, South Carolina

Robinson, P. B., (2010). Some Things Can’t Be Taught, Or Can They? Proceedings of the Canadian Council for Small Business and Entrepreneurship, Oct 28 – 30, Calgary, Alberta, Canada.

Robinson, P. B., (2010).  The Challenge: Experiential Education in Theory and Practice.  Annual Conference of the Mountain Plains Management Association, October 7, 2010, Weber State College, Davis Utah.

Tam, H., Hansen, G., Blomstrom, S., Robinson, P. B., (2009).  Entrepreneurship Program Assessment by Student Outcome.  Proceedings of the American Society for Engineering Education 116th Annual Conference & Exposition, June 14 – 17, Austin, TX.

Robinson, P. B. and Hammond, S. (2009) The Ogre and the Onion: Beneath the Layers of Management Research.  Proceedings of the Western Academy of Management, March 18 – 21, Midway Utah.

Robinson, P. B., and Christensen, M. A., (2003).  Personal Relevance: Involvement as an Entrepreneurial Characteristic.  Proceedings of the 48th International Council for Small Business (ICSB) World Conference, Belfast, Northern Ireland.

Robinson, P. B., (2002).  The Ogre and the Onion: Beneath the Layers of Entrepreneurship Research, Proceedings of the 2002 Annual Conference of The Canadian Council for Small Business and Entrepreneurship, Halifax, Nova Scotia.

Robinson, P. B. and Mitchel, R. K. (2001) Behind the Research: Metatheoretical Foundations in Entrepreneurship Research.  Proceedings of the 46th International Council for Small Business (ICSB) World Conference, Taipei, Tiawan, June 17 - 20.

Malach, S., Radcliffe, T., Robinson, P. B., (1998). Differentiating legal issues by business type.  In P. B. Robinson (Ed.), Entrepreneurship: Peaks and Valleys, Proceedings of the 16th Annual Conference of The Canadian Council for Small Business and Entrepreneurship, Banff, Alberta, Canada pp. 174-196.

Ahmed, Z., Robinson, P. B., and Dana L. P., (1998).  Entrepreneurship in Russia: A case study.  Proceedings of International Council for Small Business World Conference (ICSB) Singapore.

Robinson, P. B., Christensen, M. A. and Hunt, H. K.,  (1997).  A personal characteristics model of the individual entrepreneur.  Proceedings of the Canadian Council for Small Business and Entrepreneurship (CCSBE) 1997 Annual Meeting, Vancouver, British Colombia, Canada.

Kratko, I. G., and Robinson, P. B., (1996).  Components of success in entrepreneurship.  In Topical Problems of Management, Proceedings of the International Conference on Issues in Management, Moscow

Robinson, P. B.,  (1995).  Entrepreneurial attitudes in Russia’s new economy.  In R. G. Crabtree (Ed.), Proceedings of the Fourth Annual Miles International Conference.  Robert Morris College.

Long, W. A., Tan, W.-L., and Robinson, P. B., (1995).  The relationship of attitudes to entrepreneurial intentions.  Summary in W. D. Bygrave, B. J. Bird, S. Birley, N. C. Churchill, M. G. Hay, R. H. Keeley, and W. E. Wetzel, Jr. (Eds.), Frontiers of Entrepreneurship Research, Proceeding of the 15th Annual Babson Conference.

Roberts, L., Jones, V., Long, W., and Robinson, P .B., (1995).  The extent of home-based business activity in Calgary, Alberta.  Proceedings of the 12th Annual Canadian Conference of Small Business and Entrepreneurship, Thunder Bay, Ontario, Canada.

Honig-Haftel, S., Neidengard, L., Robinson, P. R., Polavkova, K., and Simoncic, S., (1994).  Zero-based entrepreneurship: The effects of entrepreneurship education on entrepreneurial attitudes in Slovakia.  In N. C. Churchill, W. D. Bygrave, J. A. Hornaday, D. F. Muzyka, K. H. Vesper, and W. E. Wetzel, JR., (Eds), Frontiers of Entrepreneurship Research, Proceeding of the 14th Annual Babson Conference.

Robinson, P. B., Chin, W. W., Christensen, M. A. and Hunt, H. K.,  (1993).  Entrepreneurship: do personal characteristics matter?  Proceedings of Administrative Sciences Association of Canada (ASAC), Lake Louise, Alberta, .

Hunt, H. K., Huefner, J. C., Voegele, C., & Robinson, P. B. (1989). The entrepreneurial consumer. In, G. E. Hills, R. W. LaForge, & B. J. Parker, (Eds.), Research at the Marketing/Entrepreneurship Interface, (pp. 175-184). Chicago: University of Illinois at Chicago.                         

Huefner, J., Hunt, H. K., and Robinson, P. B.  (1990).  Cross-validation of the entrepreneurial consumer.  In G. E. Hills (Ed.), Research at the Marketing/Entrepreneurship Interface, Vol. 4, Proceedings of the 1990 Symposium on Marketing and Entrepreneurship Research.

Sexton, E. A., and Robinson, P. B.,  (1990).  Succeeding at self-employment: is there a geographical component?  Summary in N. C. Churchill,W. D. Bygrave, J. A. Hornaday, D. F. Muzyka, K. H. Vesper, and W. E. Wetzel, JR., (Eds), Frontiers of Entrepreneurship Research, Proceeding of the 10th Annual Babson Conference, 373 - 375.

Huefner, J., Hunt, H. K., and Robinson, P. B.  (1989).  The entrepreneurial consumer: additional insights.  In G. E. Hills (Ed.), Research at the Marketing/Entrepreneurship Interface, Vol. 3, Proceedings of the 1989 Symposium on Marketing and Entrepreneurship Research.

Sexton, E. A., and Robinson, P. B.,  (1989).  The economic and demographic determinants of self-employment.  In R. H. Brockhaus, SR., N. C. Churchill, J. A. Katz, B. A. Kirchhoff, K. H. Vesper, and W. E. Wetzel, JR., (Eds), Frontiers of Entrepreneurship Research, Proceedings of the 9th Annual Babson Conference, 28 - 42.

Robinson, P. B., and Hunt, H. K.,  (1989).  Entrepreneurial research on students may not generalize to real world entrepreneurs.  Summary in R. H. Brockhaus, SR., N. C. Churchill, J. A. Katz, B. A. Kirchhoff, K. H. Vesper, and W. E. Wetzel, JR., (Eds), Frontiers of Entrepreneurship Research, Proceedings of the 9th Annual Babson Conference, 491 - 492.

Stimpson, D. V., Robinson, P. B., Wautranausantikuolm, S., and Zjien, k.,  (1989).  A comparison of attitudinal characteristics of entrepreneurs in the United States, Korea, Thailand, and the People's Republic of China.  Summary in R. H. Brockhaus, SR., N. C. Churchill, J. A. Katz, B. A. Kirchhoff, K. H. Vesper, and W. E. Wetzel, JR., (Eds), Frontiers of Entrepreneurship Research, Proceeding of the 9th Annual Babson Conference, 526 - 527.

Huefner, J., Hunt, H. K., and Robinson, P. B.  (1988).  The entrepreneurial consumer.  In G. E. Hills (Ed.), Research at the Marketing/Entrepreneurship Interface, Vol. 2, Proceedings of the 1988 Symposium on Marketing and Entrepreneurship Research.

Robinson, P. B., and Hunt, H. K.,  (1988).  Autonomy as a motivational force in small business and entrepreneurship.  In D. E. Johnson (Ed.), Small Business -- Adapting for Success in a Changing World, Proceedings of the 1988 National Conference of The Small Business Institute Directors Association, 192 - 195.

Books and Book Chapters

Robinson, P. B. and Smith, D. (2013).  The Entrepreneurs Field Guide.  Self-Published guide to starting and developing businesses.

Robinson, P. B. and Malach, S. (2006).  Multi-Disciplinary Entrepreneurship Clinic: Experiential Education In Theory and Practice.  Allan Fayolle (ed), Handbook of Research in Entrepreneurship Education, Cheltenham: Edward Elgar, 2006

Robinson, P. B., (2004).  Be Your Own Boss.  Utah Valley State College high school entrepreneurship camp text.

Robinson, P. B., Gilbert, J. C., (2004). 110 Start-Up Business Ideas.  Utah Valley State College High School Entrepreneurs Camp. Supplemental ReadingRobinson, P. B., and Shaver, K.,  (1995).  Metatheory and entrepreneurship research.  In J. Katz and R. Brockhaus (Eds.) Advances in Entrepreneurship, Firm Emergence, and Growth Volume 2,  JAI Press Inc.:  Greenwich, Connecticut 

Robinson, P. B., (1993).  The New Venture Development Program.  In K. H. Vesper (Ed.), Entrepreneurship Education 1993,  Entrepreneurial Studies Center, The Anderson School, UCLA: Los Angeles, California.

Robinson, P. B., and Haynes, M. T., (1991).  The Pocket Guide to Understanding Business Basics.  The Association of Collegiate Entrepreneurs:  Wichita, Kansas.

Other Publications

Robinson, P. B., (1999).  Entrepreneurship: Peaks and Valleys, (Editor). Proceedings of the 16th Annual Conference of The Canadian Council for Small Business and Entrepreneurship, Unicersity of Calgary:  Calgary, Alberta, Canada.

Ahmed, Z. U., Robinson, P. B., and Dana, L. P., (1998). Case:  Paul Tatum, an American Businessperson Writes a Chapter on Russian Entrepreneurship with His Blood.  The University of Pittsburgh Case Series: Pittsburgh, Pennsylvania.

Robinson, P. B., Chin, W. W., Christensen, M. A., and Hunt, H. K., (1993).  The entrepreneur: a personal characteristics model.  Working Paper, The University of Calgary and Brigham Young University.

Robinson, P. B., and Christensen, M. A., (1992).  Enterprise Education in Canada.  Research Monograph prepared for and distributed by the National Entrepreneurship Development Institute (NEDI), University of Calgary: Calgary, Alberta, Canada.

Robinson, P. B.,  (1987).  Prediction of Entrepreneurship Based on an Attitude Consistency Model.  Doctoral Dissertation, Brigham Young University: Provo, Utah.