Just Ingredients CEO Karalynne Call Shows UVU Students How to Transform Challenges Into Meaningful Solutions

Just Ingredients founder and CEO Karalynne Call joined Utah Valley University's Halladay Executive Lecture Series to share how she built one of Utah's fastest-growing health and wellness brands — starting with no investors, growing to 1.3 million Instagram followers, and building a Top 20 podcast along the way.

   

UVU welcomed Karalynne Call, Founder and CEO of Just Ingredients, as a guest speaker for the Reed and Christine Halladay Executive Lecture Series on October 6th, 2026. 

Karalynne Call speaks onstage in Vallejo Auditorium at the Reed and Christine Halladay Executive Lecture Series, hosted in the Scott C. and Karen Keller Building at Utah Valley University’s Orem campus.

Karalynne Call shared the personal trials and experiences that ultimately led her to develop the idea for Just Ingredients. With a passion for nutrition, ingredient transparency, and whole-body wellness, she set out to create a company that makes healthier living simpler, more transparent, and accessible. 

From Personal Adversity to Leading a Purpose-Driven Company 

Karalynne explained the unique approach she used to build the business, beginning on free online platforms without investors. By showing the company's growth over the years, Karalynne demonstrated how consistency, resourcefulness, and a clear purpose can help transform an idea into a successful business. Today, Just Ingredients is one of Utah's fastest-growing health and wellness companies. 

A grid-style collage with three images. From left to right: A student speaks into a microphone during the Q&A session following Karalynne Call’s lecture at the Reed and Christine Halladay Executive Lecture Series; Karalynne Call stands onstage with her hands folded in Vallejo Auditorium; A group of students are seated and listening to Karalynne Call’s lecture in Vallejo Auditorium at the Reed and Christine Halladay Executive Lecture Series.

Entrepreneurship Is for Everyone: How to Start With What You Have 

A central message of her lecture was that entrepreneurship is possible for anyone. Karalynne encouraged students to believe in their ability to start a business, regardless of where they begin or what resources they have available. She emphasized that taking the first step, learning along the way, and remaining committed to a vision are essential parts of the entrepreneurial process. 

Becoming a Problem Solver: Turning Challenges Into Opportunities 

Karalynne also spoke openly about the challenges Just Ingredients has faced throughout its growth and how the company worked to overcome them. She emphasized the importance of becoming a problem solver, explaining that challenges should be viewed as opportunities to learn, improve, and find better solutions. 

On the left, a large presentation screen displays a timeline diagram of the history of Just Ingredients, guest speaker Karalynne Call’s company. Next to the presentation screen, Karalynne Call holds a small presentation remote and speaks to an audience of students, faculty, and staff seated out of frame in Vallejo Auditorium at the Reed and Christine Halladay Executive Lecture Series, hosted in the Scott C. and Karen Keller Building at Utah Valley University’s Orem campus.

Identifying Unmet Needs in the Market 

Karalynne encouraged students to look for "white space" in the market — the unmet needs or gaps where they can offer something better. By recognizing opportunities that others may overlook, entrepreneurs can create products, services, and businesses that provide real value to people. 

1.3 Million Followers, a Top 20 Podcast, and a Growing Wellness Community 

In addition to leading Just Ingredients, Karalynne has built a community of more than 1.3 million people on Instagram, where she educates followers about nutrition, wellness, and the importance of understanding the ingredients used in and on our bodies. Her top 20-ranked podcast also features leading experts and doctors who share practical, evidence-informed approaches to health and wellness. 

Karalynne Call poses with UVU students, staff, and faculty in front of a projection screen onstage at Vallejo Auditorium displaying the text, “Just Ingredients. Real Ingredients, Better Health. With Karalynne Call” at the Reed and Christine Halladay Executive Lecture Series.

The Woodbury School of Business thanks Karalynne Call for sharing her experiences and insights with UVU students. Her message reinforced the value of resilience, problem-solving, and identifying opportunities to create meaningful solutions. 

Want to catch every insight from this year’s Halladay Lecture Series?

LEARN MORE ABOUT ALL FALL 2026 HALLADAY LECTURE SERIES SPEAKERS HERE.

Watch Karalynne Call's full lecture below. 

 
 
 

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