Applied Communication (BA, BS, Minor)

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The Applied Communication (AC) major prepares students to thrive in a wide variety of professions after graduating. Students with a BA/BS in Applied Communication can find employment in diverse fields such as Human Resources, Education, and/or Consulting. Many of our graduates have also went on to graduate school, obtaining their MA and/or PhD at prestigious programs across the country.

In order to obtain a BA/BS in Applied Communication, students must complete 18 credits from the required core courses and  a minium of 18 elective credits within the major for a total of 36 credits. 

Applied Communication Core:

COMM 1020: Public Speaking

COMM 1050: Introduction to Communication

COMM 319G: Intercultural Communication Encounters

COMM 3020: Communication Research Methods

COMM 3050: Theories of Communication and Culture

COMM 4930: Communication Capstone

To obtain a Minor in Applied Communication, students must complete 9 credits from the required core and a minium of 9 elective credits, with 6 of those 9 credits being upper-division (3000-4000) level courses. 

Applied Communication Minor Core:

COMM 1020: Public Speaking

COMM 1050: Introduction to Communication

COMM 3050: Theories of Communication and Culture 

Public Relations and Strategic Communication (BA, BS, Minor)

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The Public Relations and Strategic Communication (PRSC) major is ideal for students who want a career in a strategic communication setting, whether at a small “in-house” public relations company or a global communication firm. Graduates with a BA/BS in PRSC are well-prepared to succeed in the ever-changing environment of public relations and strategic communication.

In order to obtain a BA/BS in Public Relations and Strategic Communication, students must complete 18 credits from the required core courses and  a minium of 18 elective credits within the major for a total of 36 credits. 

Public Relations and Strategic Communication Core:

COMM 2300: Introduction to Public Relations and Strategic Communication

COMM 3530:  Public Relations and Strategic Communication Writing

COMM 3520: Public Relations and Strategic Communication Case Studies

COMM 3020: Communication Research Methods

COMM 3050: Theories of Communication and Culture

COMM 4850:Public Relations and Strategic Communication Campaigns 

To obtain a Minor in Public Relations and Strategic Communication, students must complete 9 credits from the required core and a minium of 9 elective credits, with 6 of those 9 credits being upper-division (3000-4000) level courses. 

Public Relations and Strategic Communication Minor Core:

COMM 2300: Introduction to Public Relations and Strategic Communication 

COMM 3530: Public Relations and Strategic Communication Writing

COMM 3520: Public Relations and Strategic Communication Case Studies