October 10, 2025
9 a.m. - 1:30 p.m.
Test your marketing skills against the top local high school marketing students. Learn about UVU’s Marketing Program, other business degrees, and applicable careers! Lunch, networking, and fun provided. Scholarships available to competition winners.
High school DECA or FBLA students, high school students taking business classes, or any high school students interested in studying business are invited.
Marketing case and presentation competition for high school students.
Friday, October 10, 2025, 9:00 a.m. -1:30 p.m.
Scott C. Keller Business Building at UVU
800 W University Pkwy, Orem, UT 84058
Gain valuable marketing and presentation experience with a real-world case from our competition partners. Compete to win scholarships and cool prizes.
Hosted by Dr Ryan Schill
Teams of 4 students
Case Challenge
Details of the case are posted below ("view competition details"). Teams will be presented with a marketing problem to solve. The winning team will be selected based on the creativity, feasibility, and effectiveness of their marketing plan.
Hosted by Professor Rita Adamson-Schwisow
Contact: [email protected]
The sales presentation competition will be designed around a business challenge faced by our sponsor for this competition.
View Competition Details and Guidelines Here
Hosted by Dr. Kimberli Lawson
Individual Competition: Submit your resume to Dr. Kimberli Lawson ([email protected]) by 11:59 p.m. on October 10
Instructions:
Tailor your current, personal resume for a Customer Service Representative position for FatCats. Evaluate their list of duties, responsibilities, skills, and qualifications, and target your resume towards some of their requirements. You want to show that your current skills and abilities align as much as possible with the open position. You should be reworking your actual resume, not creating a fictitious resume.
Hosted by Prof. Jessie Doty
Individual Competition
Elevator Pitch:
Your job is to pitch yourself in a professional but memorable way within 60 seconds.
All contestants who enter the elevator pitch are also automatically participating in the interview competition. You will begin your interview with your elevator pitch.
As you enter the room, greet the interviewing judges, and then deliver your 60-second
elevator pitch.
Interview:
Your task is to present yourself professionally during a 5-minute personal job interview. Tailor your resume and pitch for a Customer Service Representative position at FatCats. You want to show that your current skills and abilities align with the open position. All contestants who enter the interview competition are also participating in the elevator pitch competition. You will begin your interview with your elevator pitch.
Hosted by Dr. Yunmei Kuang
Team or Individual Competition
Submit your artwork to Dr. Yunmei Kuang ([email protected]) by 11:59 p.m. on October 9 to be considered.
We are excited to announce an artwork design competition to promote our Alan Hall Marketing and Sales Invitational! This year, the artwork will be featured as a sticker. We are seeking creative and unique designs that capture the essence of UVU values and the event itself. Winners will be announced during the UVU Marketing Invitational.
Hosted by Professor Brigham Griffinand Kamal Ahmmad, PhD
Teams of 3 to 6 students
This is a creative group project. This will take 1 hour from start to finish.
You will be in a room along with several groups from various schools. After you are seated, you will all receive instructions from the judges. Each group will be assigned a group number and a different industry/product category. You will be playing various roles as you move your new product through the product marketing process. Your first task as a group will be to brainstorm and think of a new product that will meet a specific need for a market segment within the industry that will be assigned to you. You will then build a prototype of that new product. Finally, you will need to develop a creative pitch to sell this new product you have built.
View Competition Details and Guidelines Here
Hosted by Dr Diego Alvarado Karste and Dr Swapnil Saravade
Teams of 1 to 5 students
Details of this competition will be presented at 9:30 a.m. on the day of the competition, after the opening ceremony. Essentially, this competition will be a content creation challenge where individuals or teams will have to create a fun and engaging social media video post to promote the competition sponsor, and post their video on TikTok, Instagram, or a similar digital media platform.
Hosted by Alyse Utley
[email protected]
Individual Competition
During the conference, students will have time to explore the Keller Building and some of the unique centers in the Woodbury School of Business and take a self-guided tour of the following stations:
Have fun. Compete. Learn about marketing!
The competitions that will require prior team preparation will be the Marketing Case Competition, Sales Presentation Competition, and Art Design Competition, which we will post 2 weeks in advance. The resume competition and Interview/personal pitch competition will require some individual preparation to customize a resume and elevator pitch to suit our sponsor job description, which we will provide 2 weeks before the event. The rest of the competitions will be presented and completed on the day.
In between competitions, the students will enjoy exploring the Keller Business Building in the form of a Scavenger Hunt, visiting our Smartlab, Greenhouse, Professional Sales Program, MBA Office, Money Success Center, Academic Tutoring, WSB Writing Lab, UVU Application station, Women in Business Center, and also enjoy various games, karaoke, treats, soda bar, froyo, photo wall, etc.
