The BS in Event Management provides individuals with the theoretical and practical tools to be successful in the event industry. Graduate will emerge with a broad skill set to successfully plan and manage small to large-scale events in roles across private, public and not-for-profit organizations.
Following industry standards, students learn all aspects of event management, including strategic planning, communication, risk management, customer service, marketing, finance and logistics. The event management degree incorporates core curriculum from both the hospitality management and communication programs as well as core business classes that makes it a well-rounded business degree. Students will be provided multiple opportunities to interact and network with industry partners on in-class projects, real-world events, and internships where coursework can be applied to real-world experiences.
Total Program Credits: 120
Matriculation Requirements: | |||
ACC 2110 | Principles of Accounting I | 3 | |
or | ACC 2010 | Financial Accounting | |
Complete one of the following: 1 | |||
IM 2010 | Business Computer Proficiency (3) | ||
or | IM 2600 | Spreadsheet Applications (3) | |
or | My Educator | ||
HM 2500 | Statistics for the Hospitality Industry | 3 | |
MKTG 2390 | Professional Business Presentations | 3 | |
MKTG 220G | Written Business Communication GI WE | ||
General Education Requirements: | 35 Credits | ||
ENGL 1010 | Introduction to Academic Writing CC | 3 | |
or | ENGH 1005 | Literacies and Composition Across Contexts CC (5) | |
ENGL 2010 | Intermediate Academic Writing CC | 3 | |
Complete one of the following: | 3 | ||
MAT 1030 | Quantitative Reasoning QL (3) | ||
MAT 1035 | Quantitative Reasoning with Integrated Algebra QL (6) | ||
STAT 1040 | Introduction to Statistics QL (3) | ||
STAT 1045 | Introduction to Statistics with Algebra QL (5) | ||
MATH 1050 | College Algebra QL (4) | ||
MATH 1055 | College Algebra with Preliminaries QL (5) | ||
MATH 1090 | College Algebra for Business QL (3) | ||
Complete one of the following: | 3 | ||
POLS 1000 | American Heritage SS (3) | ||
HIST 1700 | American Civilization AS (3) | ||
HIST 1740 | US Economic History AS (3) | ||
POLS 1100 | American National Government AS (3) | ||
Complete the following: | |||
PHIL 2050 | Ethics and Values IH | 3 | |
HLTH 1100 | Personal Health and Wellness TE | 2 | |
or | EXSC 1097 | Fitness for Life TE (2) | |
Distribution Courses: | |||
Biology | 3 | ||
Physical Science | 3 | ||
Additional Biology or Physical Science | 3 | ||
Humanities Distribution | 3 | ||
Fine Arts Distribution | 3 | ||
ECON 1010 | Economics as a Social Science SS (fulfills Social/Behavioral Science requirement) | 3 | |
or | ECON 2010 | Principles of Economics I SS (3) (fulfills Social/Behavioral Science requirement) | |
Matriculation Requirements: |
12 Credits |
||
ACC 2110 | Principles of Accounting I | 3 | |
or | ACC 2010 | Financial Accounting | |
HM 2500 | Statistics for the Hospitality Industry | 3 | |
MKTG 220G | Written Business Communication GI WE | 3 | |
MKTG 2390 | Professional Business Presentations | 3 | |
Complete one of the following:1 | |||
IM 2010 | Business Computer Proficiency (3) | ||
IM 2600 | Spreadsheet Applications (3) | ||
My Educator | |||
Business Core Requirements: |
35 Credits |
||
HM 3000 | Hospitality Industry Foundations | 3 | |
HM 3020 | Hospitality Managerial Accounting I | 3 | |
HM 3030 | Hospitality Managerial Accounting II | 3 | |
HM 3100 | Hospitality Law | 3 | |
HM 3150 | Hospitality Finance | 3 | |
HM 3210 | Event Venue and Convention Management | 3 | |
HM 3400 | Hotel Industry Analytics | 2 | |
HM 3710 | Marketing of Hospitality Services | 3 | |
HM 4550 | Hospitality Strategic Management WE | 3 | |
HM 481R | Internship | 6 | |
MGMT 3000 | Organizational Behavior WE | 3 | |
or | HR 3430 | Introduction to Human Resource Management (3) | |
Event Management Core Requirements: |
27 Credits |
||
CA 1000 | Culinary Basics | 3 | |
ART 1400 | Graphic Computer Applications | 3 | |
or | COMM 2510 | Visual Strategies for Communication Majors | |
COMM 2300 | Introduction to Public Relations and Strategic Communication | 3 | |
COMM 3530 | Public Relations and Strategic Communication Writing | 3 | |
HM 4200 | Event Planning | 3 | |
HM 4250 | Advanced Event Production | 3 | |
Complete 3 elective credits from the following: | |||
THEA 1513 | Stagecraft I (2) co-req THEA 1514 | ||
THEA 1514 | Stagecraft I Lab (1) co-req THEA 1513 | ||
THEA 2531 | Introduction to Lighting and Sound (3) | ||
ART 1810 | Introduction to Interior Design (3) | ||
Complete 6 elective credits from the following: | 6 | ||
MKTG 3460 | Internal Marketing and Corporate Imaging (3) | ||
MKTG 3650 | Professional Selling (3) | ||
MGMT 3450 | Operations Management (3) | ||
COMM 3560 | Public Relations Event and Media Coordination (3) | ||
General Electives: |
11 Credits |
||
Complete 11 General Electives 1000 level or higher | 6 | ||
Notes:
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Graduation Requirements:
NOTE: Students will be limited to 9 hours of upper-division credit until Matriculation is completed.
This graduation plan is a sample plan and is intended to be a guide. Your specific plan may differ based on your Math and English placement and/or transfer credits applied. You are encouraged to meet with an advisor and set up an individualized graduation plan in Wolverine Track.
Semester 1 | Course Title | Credit Hours |
ENGL 1010 or ENGH 1005 | Introduction to Academic Writing CC or Literacies and Composition Across Context CC | 3 |
MAT 1030 or 1035 or STAT 1040 or 1045 or MATH 1050 or 1055 or MATH 1090 | Quantitative Reasoning QL or Quantitative Reasoning with Integrated Algebra QL or Introduction to Statistics QL or Introduction to Statistics with Algebra QL or College Algebra QL or College Algebra with Preliminaries QL or College Algebra for Business QL | 3 |
Fine Arts Distribution | 3 | |
Physical Science Distribution | 3 | |
American Institutions | 3 | |
Semester total: | 15 | |
Semester 2 | Course Title | Credit Hours |
ENGL 2010 | Intermediate Academic Writing CC | 3 |
ECON 1010 or ECON 2010 | Economics as a Social Science SS or Principles of Economis I SS | 3 |
Biology Distribution | 3 | |
General Elective (IM 2010 or IM 2600 Grade of B- or higher required) | 3 | |
Humanities Distribution | 3 | |
Semester total: | 15 | |
Semester 3 | Course Title | Credit Hours |
HM 2500 | Statistics for the Hospitality Industry | 3 |
MKTG 220G | Written Business Communication GI WE (Requires grade of B- or higher) | 3 |
PHIL 2050 | Ethics and Values IH | 3 |
EXSC 1097 or HLTH 1100 | Fitness for Life TE or Personal Health and Wellness TE | 2 |
Third Science Distribution | 3 | |
General Elective | 2 | |
Semester total: | 16 | |
Semester 4 | Course Title | Credit Hours |
COMM 2300 | Introduction to Public Relations and Strategic Communication | 3 |
HM 3000 | Hospitality Industry Foundations | 3 |
ACC 2110 | Principles of Accounting I | 3 |
MKTG 2390 | Professional Business Presentations | 3 |
General Elective | 3 | |
Semester total: | 15 | |
Semester 5 | Course Title | Credit Hours |
ART 1400 or COMM 2510 | Graphic Computer Applications or Visual Strategies for Communication Majors | 3 |
HM 3020 | Hospitality Managerial Accounting I | 3 |
HM 3030 | Hospitality Managerial Accounting II | 3 |
HM 3210 | Event Venue and Convention Management | 3 |
General Elective | 3 | |
Semester total: | 15 | |
Semester 6 | Course Title | Credit Hours |
HM 4200 | Event Planning | 3 |
HM 3400 | Hotel Industry Analytics | 2 |
HM 3150 | Hospitality Finance | 3 |
COMM 3530 | Public Relations and Strategic Communication Writing | 3 |
Event Management Lower Division Elective | 3 | |
Semester total: | 14 | |
Semester 7 | Course Title | Credit Hours |
HM 481R | Internship | 6 |
CA 1000 | Culinary Basics | 3 |
HM 3710 | Marketing of Hospitality Services | 3 |
Event Management Upper Division Elective | 3 | |
Semester total: | 15 | |
Semester 8 | Course Title | Credit Hours |
HM 4250 | Advanced Event Production | 3 |
HM 4550 | Hospitality Strategic Management WE | 3 |
MGMT 3000 or HR 3430 | Organizational Behavior WE or Introduction to Human Resource Management | 3 |
HM 3100 | Hospitality Law | 3 |
Event Management Upper Division Credit | 3 | |
Semester total: | 15 | |
Degree total: | 120 |
The Organizational Leadership department is in the Woodbury School of Business. To find the most up-to-date information, including Program Learning Outcomes for degree programs offered by the Organizational Leadership department, visit their website.
Program Learning Outcomes | |
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